July 12, 2024
Outdoor Antenna Market

Growing Demand for Superior Connectivity Poised to Revolutionize the Outdoor Antenna Market

The Outdoor Antenna Market is estimated to be valued at US$ 3.51 Bn or in 2023 and is expected to exhibit a CAGR of 9.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:
An outdoor antenna is used to transmit and receive signals from various sources such as broadcast stations, wireless networks, satellites, amateur radio equipment, and other signals sourced outside the building. Outdoor antennas are used in residential, commercial, and industrial applications for applications including WiFi, cellular networks, broadcast radio and television, amateur radios, two-way radios, satellite communications, and more. Key types of outdoor antennas include TV and FM antennas, satellite dish antennas, outdoor WiFi antennas, emergency communication antennas, and two-way mobile antennas.

Market Dynamics:
Growing demand for seamless connectivity: With increasing adoption of connected devices and advanced technologies such as IoT, demand for seamless connectivity has increased significantly. Devices are now connected through WiFi, cellular networks and other wireless solutions which require stable and reliable connectivity. This is promoting the use of outdoor antennas which provide superior connectivity and coverage, thereby driving market growth.

Rising adoption of satellite communication: Satellite communication has emerged as an important solution for communication where conventional infrastructure is absent. Growing demand for satellite communication in cellular backhaul, maritime, aeronautical and remote monitoring applications is fueling the demand for outdoor satellite dish antennas. In addition, increasing investments in satellite connectivity projects such as SpaceX’s Starlink is also supporting the market expansion.
Segment Analysis
The Outdoor Antenna Market can be segmented based on technology, end-use and region. The television broadcast segment dominates the Outdoor Antenna Market with 30% share as television broadcast antennas are used widely for public broadcast. The technology allows improved connectivity and uninterrupted content delivery through terrestrial television broadcasts to audiences.

PEST Analysis
Political: Governments support developing advanced wireless communication infrastructure which fuels the Outdoor Antenna Market growth. Economic: Rising disposable incomes drive the demand for multimedia devices and streaming services augmenting the market size. Social: Increasing mobile data usage and adoption of IoT technology popularize the need for reliable connectivity solutions. Technological: Adoption of next-gen wireless technologies like 5G and massive MIMO antennas facilitates high-speed data transmission and enhanced customer experience.

Key Takeaways
The global Outdoor Antenna Market Growth is expected to witness high growth, exhibiting CAGR of 9.8% over the forecast period, due to increasing demand for seamless connectivity amid growing network traffic. The market size for 2023 is estimated to be US$ 3.51 Bn. North America region dominates with over 30% share due to high penetration of cellular networks and presence of major players. Regional analysis showed fastest growth is projected in the Asia Pacific region owing to rising investment in network infrastructure upgrade. Key players operating in the Outdoor Antenna Market are CommScope, Comba Telecom, Laird Connectivity, Radio Frequency Systems, Rosenberger, Amphenol Procom, Mobi Antenna Technologies, Tongyu Communication, Shenglu Telecommunication, Cobham Antenna Systems.

Regional analysis related content comprises: The Asia Pacific is expected to witness the fastest growth in the Outdoor Antenna Market during the forecast period. This is attributed to factors such as rising investments towards network infrastructure development, increasing mobile data traffic and the presence of several regional antenna manufacturers. Furthermore, the region is dominated by countries like China and India characterized by massive population coverage area necessitating strong network connectivity, thereby augmenting the demand for outdoor antennas in the region.

Key players related content comprises: Key players operating in the Outdoor Antenna Market are CommScope, Comba Telecom, Laird Connectivity, Radio Frequency Systems, Rosenberger, Amphenol Procom, Mobi Antenna Technologies, Tongyu Communication, Shenglu Telecommunication, Cobham Antenna Systems. CommScope is a leading global provider of infrastructure solutions including wireless network antenna systems.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it