The India content delivery network (CDN) market provides cost-effective content distribution and faster data delivery for users. CDNs are distributed networks of proxy servers that cache and deliver web content, video streaming, and other online content to end-users with high availability and high performance. CDNs improve the performance of the website or application by minimizing latencies during data transfer. They cache static and dynamic content at strategic locations close to consumers to decrease data transfer time and delivery costs for businesses. The rising internet penetration, growth in smartphone users, and increasing video and audio-on-demand services have accelerated the demand for CDN services in India.
The India Content Delivery Network Market is estimated to be valued at US$ 3829.99 Bn in 2023 and is expected to exhibit a CAGR of 7.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
One of the major trends driving the growth of the India CDN market is the increasing demand for video content. There has been a surge in online video consumption through OTT platforms like Netflix, Amazon Prime Video, Disney+ Hotstar, and YouTube in recent years. According to a report by CII and Boston Consulting Group, India’s video OTT market is estimated to grow at a CAGR of 29% to reach $5 billion by 2023 from $1.5 billion in 2018. CDNs help in faster delivery of online videos by caching video files at edge locations close to end-users. This reduces latency in video playback and improves quality of experience for consumers. The growth in online video consumption will thus drive significant demand for CDN services in India over the forecast period.
Porter’s Analysis
Threat of new entrants: Low capital requirements and presence of established players pose moderate threat of new entrants in the India content delivery network market.
Bargaining power of buyers: Large number of buyers and availability of substitutes increase bargaining power of buyers in the market.
Bargaining power of suppliers: Suppliers have moderate bargaining power due to differentiated nature of inputs supplied to various industry players.
Threat of new substitutes: Substitutes like cloud computing provide moderate threat of substitution to content delivery networks.
Competitive rivalry: Presence of well-established players intensifies competition in the India content delivery network market.
Key Takeaways
The India Content Delivery Network Market Size is expected to witness high growth.
Regional analysis: The India content delivery network market is expected to dominate with a share of over 35% by 2030. Growth in internet penetration and digital content consumption is driving demand in the country.
Key players operating in the India content delivery network market are Huhtamaki Oyj, Conitex Sonoco, Tubettificio Senese S.r.l., A.C.M.I. S.p.A., PTM Packaging Pvt. Ltd., Sonoco Products Company, Paper Machinery Corporation, Raeed Company, SUNRISE PAPER INDUSTRY CO., LTD., Fujian Minqing Technology Co.,Ltd, Fulistar New Material Technology Co., Ltd., Xinhe Paper Cone Making Machinery Co., Ltd., Sources, Jaiding Paper Products Co., Limited, Ace Paper Products Company, Dongguan City Leyu Paper Products Co., Ltd., Jiangyin Golden Bridge Printing & Packaging Machinery Co., Ltd, Shenyang Beizhi Paper Machinery Co., Ltd., KU Sodalamuthu And Co. Pvt Ltd, National Paper Products.
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