February 24, 2024
Enzymatic Cleaner Market

Enzymatic Cleaner Market Growth Is Driven By Rising Demand For Eco-Friendly Products

Enzymatic cleaners are gaining popularity as an eco-friendly alternative to conventional cleaners that heavily rely on chemicals. These cleaners utilize enzymes derived from microorganisms to breakdown and remove stains, dirt, and debris. They are suitable for use on a variety of surfaces including floors, furniture, fabrics, dishes, and more. Enzymatic cleaners offer effective cleaning without the use of harsh chemicals and are safe for both users and the environment. The global enzymatic cleaner market has witnessed increased adoption driven by growing consumer awareness about the environmental impact of chemicals in cleaning products.

The global Enzymatic Cleaner Market is estimated to be valued at US$ 1.97 Mn in 2024 and is expected to exhibit a CAGR of 2.0% over the forecast period 2024 to 2031, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

One of the key trends in the Global Enzymatic Cleaner Market Size is the development of multi-purpose products. Manufacturers are focusing on developing all-in-one enzymatic cleaners that can be used for various cleaning tasks around the house. This saves consumers time and effort compared to using separate cleaners for different surfaces and applications. Another trend is the use of plant-based enzymes in cleaners. Companies are utilizing enzymes derived from plant sources like coconut, corn, citrus fruits which appeals to environmentally-conscious consumers. Manufacturers are also improving packaging with more concentrated formulations that require lesser plastic. This helps reduce the environmental footprint of enzymatic cleaners.

Porter’s Analysis

Threat of new entrants: The threat of new entrants in the enzymatic cleaner market is low due to the presence of established players. High capital costs for manufacturing detergent enzymes also restrict new companies from entering this space.

Bargaining power of buyers: The bargaining power of buyers in the enzymatic cleaner market is moderate. Buyers can negotiate on price owing to the availability of various product options. However, product differentiation gives advantage to existing brands.

Bargaining power of suppliers: The bargaining power of suppliers is also moderate. Key raw materials for enzymatic cleaners include protease, amylase, lipase enzymes which have few specialized suppliers globally. Supplier concentration is moderate.

Threat of new substitutes: Threat of substitutes is low. Conventional chemical-based cleaners cannot effectively replace enzyme-based cleaners. Alternative green cleaning methods have limited applications.

Competitive rivalry: The competitive rivalry in the enzymatic cleaner market is high. Major players compete on the basis of product quality, pricing, and marketing.

Key Takeaways

The global enzymatic cleaner market is expected to witness high growth. The global Enzymatic Cleaner Market is estimated to be valued at US$ 1.97 Mn in 2024 and is expected to exhibit a CAGR of 2.0% over the forecast period 2024 to 2031.

Regional analysis
The North America region holds the major share in the global enzymatic cleaner market due to presence of major enzymatic cleaner manufacturers such as Biokleen, Ecover and Sun Brite in U.S and Canada. Growing awareness towards eco-friendly products and strict regulations on chemical-based cleaners further propels the market growth in this region.

Key players
Key players operating in the enzymatic cleaner market are Sumitomo Electric Industries, Johnson Electric Holdings Limited, Molex LLC, Axon’ Cable, Nicomatic, WÃ1⁄4rth Elektronik Group. These players are focusing on new product launches and partnerships to strengthen their market position. For instance, in 2021 Ecover partnered with Sainsbury’s leading UK supermarket for product availability in selected stores.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it