Enrofloxacin is a broad-spectrum fluoroquinolone antimicrobial agent. It is commonly used as an antibiotic for animals such as cattle, pigs and poultry to treat bacterial infections. Enrofloxacin has applications in the fields of veterinary medicine, animal husbandry and aquaculture. As an antibiotic, it provides effective treatment for a wide range of bacterial diseases affecting animals. Some key benefits of enrofloxacin include its high potency against both gram-positive and gram-negative bacteria, better tissue penetration compared to other quinolones and favorable pharmacokinetic properties. With rising consumption of meat and animal-derived products globally, animal health and productivity have become important areas of focus. This has augmented the demand for advanced animal healthcare solutions including various antibiotics.
The global enrofloxacin market is estimated to be valued at US$ 470.4 Mn in 2023 and is expected to exhibit a CAGR of 13% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends: One of the major trends in the enrofloxacin market size is the rising demand from the Asia Pacific region. Countries like China, India and Vietnam have huge livestock populations and their overall meat consumption is increasing rapidly. This has necessitated greater focus on animal health management and disease prevention in these developing economies. According to industry reports, Asia Pacific accounted for over 30% of global enrofloxacin market share in 2022 due to large-scale cattle, poultry and fish farming activities in the region. Leading manufacturers are strengthening their distribution networks and launching affordable enrofloxacin formulations targeting the high-growth Asian markets. In addition, technological advances aimed at improving the efficacy, safety and production efficiency of enrofloxacin are expected to open up new opportunities over the forecast period.
Porter’s Analysis
Threat of new entrants: The threat of new entrants is low as the enrofloxacin market is consolidated. Establishing manufacturing facilities and distribution network requires large investments.
Bargaining power of buyers: The bargaining power of buyers is high as enrofloxacin has many substitute drugs. Buyers can switch to alternatives easily if given unfavorable terms.
Bargaining power of suppliers: The bargaining power of suppliers is moderate as they are few in number. however, suppliers hold significant influence over pricing as raw materials require specialized manufacturing processes.
Threat of new substitutes: The threat of new substitutes is high given the availability of generic drugs and alternates from leading pharmaceutical companies. Customers can easily switch to low-cost substitutes.
Competitive rivalry: The competitive rivalry is high owing to the presence of multiple generic manufacturers. Companies compete based on pricing and distribution network.
Key Takeaways
The global enrofloxacin market is expected to witness high growth. The market is estimated to reach US$ 827.4 Mn by 2030, expanding at a CAGR of 13% during the forecast period.
Regional analysis: North America dominates the global enrofloxacin market with over 30% market share. This is attributed to growing meat consumption and rising animal healthcare expenditure in the region. Asia Pacific is expected to be the fastest growing market during the forecast period, driven by increasing meat production and growing awareness about veterinary drugs in countries like China and India.
Key players: Key players operating in the enrofloxacin market are Amazon.com, Inc., MercadoLibre, Inc., eBay, Inc., Otto Group, Wal-Mart Stores, Inc., Snapdeal.com, Alibaba Group Holding Limited, Tesco PLC, Alibaba Group Holding Limited, Tesco PLC, Rakuten, Inc., and Flipkart Internet Private Limited. Companies are focusing on expanding their distribution network and launching generic versions to strengthen market position.
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