The global dried herbs market is estimated to be valued at US$ 3.81 Bn in 2024 and is expected to exhibit a CAGR of 5.8% over the forecast period 2024 to 2031.
Dried herbs refer to herbs or herbaceous plants whose leaves and flower are dehydrated to be used as flavoring agents or garnishing. They are widely used in food preparations to enhance the aroma and taste. The growing demand for convenience foods has fueled the use of dried herbs as they preserve flavor and nutrients for a longer duration. Dried herbs do not require refrigeration and have a longer shelf life compared to fresh herbs, making them ideal for commercial food production. Major products in the market include oregano, rosemary, sage, thyme, basil, and savory. The increasing health and wellness trend has also boosted the consumption of dried herbs for their medicinal properties and antioxidant benefits.
Key Takeaways
Key players operating in the dried herbs market are Mevive International, All-Season Herbs Pvt. Ltd., British Pepper & Spice Company, McCormick and Company, Inc., DF World of Spices GmbH, Koninklijke Euroma BV, Paulig Group, Olam International, Kräuter Mix GmbH, RAMÓN SABATER S.A.U., Naturalin, Husarich GmbH, Royal Spices, Elite Spice, U.S. Spice Mills Inc., Verstegen Spices & Sauces B.V., Aum Agri Freeze Foods, Aadhunik Ayurveda, Flex Foods, and Saipro Biotech Private Limited.
The Dried Herbs Market Growth is expected to witness lucrative opportunities from the increasing use of dried herbs and spices in food processing, ready-to-eat meals, and increasing adoption in the Organic Personal Care Products. Technological Advancements such as improved drying techniques including vacuum, drum, and freeze-drying have enhanced the retention of nutrients, flavor and aroma in dried herbs.
Market Drivers
Expanding global food industry augments the demand for dried herbs and spices for flavoring and seasoning foods. Rising disposable income in developing nations drives the demand for processed and ready-to-cook foods using dried herbs. Increasing health concerns among consumers boost the consumption of dried herbs for their nutritional and medicinal properties. Growing organic food trend promotes the use of organic and natural dried herbs without added preservatives. Rising adoption in natural personal care and therapeutic products escalates market growth.
Current Challenges in Dried Herbs Market
The Dried Herbs Market Challenges And Opportunities faces several challenges such as price volatility of raw materials, threats from synthetic products, contamination risks, and issues related to production and supply chain. Herbs are agricultural products and their prices fluctuate widely depending on climatic conditions and availability. This leads to uncertainty in prices for manufacturers. The market also competes with synthetic spices and flavorings which are cheaper alternatives. However, customers are increasingly preferring natural ingredients. Contamination during drying, processing or storage can lower the quality and safety of dried herbs. Ensuring hygienic production practices is important. Managing complex international supply chains for sourcing raw materials and distributing finished goods also poses logistical challenges for companies.
SWOT Analysis
Strength: Dried herbs have long shelf life and are hence convenient to use. They provide intense flavors and aromas to cuisine.
Weakness: Quality can degrade if not dried and stored properly. Some herbs may lose certain volatile compounds during drying.
Opportunity: Rising health consciousness is increasing demand for natural seasonings. Ready-to-use herb blends present new opportunities.
Threats: Threat from synthetic substitutes. Climate change impacts raw material availability.
Geographical Regions with High Market Concentration
Europe accounts for the largest share in the global dried herbs market, both in terms of production and consumption. Countries like Italy, France, Spain and Greece have ideal climatic conditions for cultivating various herbs and have a long tradition of using them in local cuisines. The market is also highly concentrated in the Middle East and North Africa region due to widespread use of herbs and spices in daily cooking.
Fastest Growing Regional Market
The dried herbs market in Asia Pacific is poised to witness the highest growth during the forecast period. Factors such as improving lifestyle, rise of foodservice industry and expansion of retail channels in developing countries are fueling market expansion. Increasing health awareness is also driving the use of herbs as seasonings in regional cuisines. Countries like India, China, Indonesia and Vietnam offer immense untapped potential for market players.
*Note:
1.Source: Coherent Market Insights, Public sources, Desk research
2.We have leveraged AI tools to mine information and compile it
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