by Take advantage of this tool when trying to decide which keywords to use for blog content or landing pages. If you’re an SEO beginner on a budget, Google’s SEO tools are a great starting point because they’re free and simple to use, although with a slight learning curve. We named it the most user-friendly SEO software in our list of the best SEO software because it has intuitive navigation and easy-to-understand dashboards. One of the most obvious benefits of using Google Search Console for debugging your website is that it’s made by Google, the main player of search engines. The data you collect via the Google Search Console is from Google, so you’ll know it’s accurate.
Semrush also offers Traffic Analytics, which helps identify your competitors’ main sources of web traffic, such as the top referring sites. This allows you to delve into the details of how your and your competitors’ sites compare in terms of average session duration and bounce rates. Additionally, the “Traffic Sources Comparison” feature provides an overview of digital marketing channels for multiple competitors simultaneously. For those new to SEO, ‘bounce rates’ refer to the percentage of visitors who visit a website and then leave without accessing any other pages on the same site. It also includes a Site Audit functionality that thoroughly analyzes your website’s health and identifies issues that must be addressed.
- Scalenut is a platform that combines AI-powered content creation with professional SEO expertise, giving you options based on your resources and preferences.
- The most popular one is a Missing Keywords feature, which identifies the keywords that your competitors are ranking for in the top-10 search results, and you aren’t.
- Create workbooks using CSV exports with a table of contents and enabled hyperlinks using this simple Excel Sheet Consolidator tool.
- We’ve assembled a database of possible titles based from existing successful videos.
Ahrefs is the gold standard for agencies prioritizing backlink analysis and technical SEO. Its unmatched data depth makes it essential for competitive niches and authority-building campaigns. SpyFu helps businesses take the guesswork out of keyword targeting by offering keyword analytics, tracking, and more. You can leverage SpyFu’s SERP reports and gather competitive intel to fuel their SEO strategies and improve their online visibility. Semrush allows you to do digital marketing from a single platform. More importantly, Semrush makes SEO easy with its SEO Toolkit.
SEO PowerSuite’s Free Backlink Checker for Off-Page Analysis
Help a B2B Writer is another great place to gather your own quotes or share your own input. Submit a request or register as a source so that you can generate backlinks while also getting additional expert perspectives for your content. One great way to increase your own backlinks is by building connections and giving out backlinks. And vice versa, you can use HARO to become a source in your right, building valuable backlinks to your website.
The platform also offers a Pay-as-you-go model for Rank-Ready AI Documents starting at $3.50 per document. Team collaboration features that don’t make you want to pull your hair out? The interface is refreshingly clean—no more getting lost in a maze of complicated charts and graphs.
Improve search rankings. Drive traffic. Get customers.
So, it might surface more up-to-date, trending topics, but without the data of a tool like Semrush. If “vacation rentals in Miami” and “Miami holiday homes” show up on many top-ranking URLs, Keyword Insights will cluster them. Sitebulb is another desktop SEO crawler (although they do offer a cloud option). It’s similar to Screaming Frog, but offers better data visualization.
SEO Audit & Site Monitoring Tools
One of its biggest advantages is how much it offers for free. For users who need more, paid plans start at just $6.99/month (billed annually), adding features like advanced analytics, rank SEO Anomaly tracking, and AI content suggestions. Ahrefs’ Keywords Explorer tool gives you detailed key metrics like search volume, keyword difficulty, click-through rate, and a wide range of related keyword suggestions. It supports over ten search engines, not just Google, and the platform’s data is considered among the most accurate in the industry. You can also analyze what keywords your competitors rank for, which pages bring them the most traffic, and which backlinks support their rankings. Affordable SEO tools provide essential optimization features at lower price points than enterprise-level platforms.
And the audit tools in SEMrush, Ahrefs, and Moz are pretty basic. They’re the “new” SEO kid on the block and I have to admit, their tool has a ton of depth to it. Every time I log in, I find a hidden feature or report that makes me giddy. Beyond that, there are a few specialty tools worth picking up if you’re doing those types of tasks. After you pick your main SEO workhorse, I highly recommend you take full advantage of the free tools.
This tool uses AI to analyze top-ranking pages and generate content that matches what search engines expect to see. An SEO service provider is an agency that handles SEO planning and execution of tasks for your business. These SEO services can range from keyword research and content creation to backlink acquisition and gathering of reviews for local SEO.
Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. With an MBA in E-commerce, she has an expertise in SEO-optimized content that resonates with industry professionals.
