May 15, 2024

The Global Low-Calorie Food Market Is Estimated To Benefit From Growing Health Consciousness With increasing obesity and health issues due to poor lifestyle and nutrition choices, the need for low-calorie food options has grown significantly. Low-calorie foods provide essential nutrients but are manufactured to contain fewer calories than their regular counterparts. These products allow consumers to control their calorie intake and effectively manage their weight on a diet. The global low-calorie food market comprises a wide variety of alternatives for snacks, beverages, dairy, and baked goods made with artificial sweeteners or other techniques to reduce calories. The Global Low-Calorie Food Market is estimated to be valued at US$ 14.66 Bn in 2024 and is expected to exhibit a CAGR of 3.7% over the forecast period 2024 to 2030. Key Takeaways Key players operating in the low-calorie food market are GE Healthcare,,Philips Healthcare,,NIHON KOHDEN CORPORATION,,Schiller AG,,Shenzhen Mindray Bio-Medical Electronics Co., Ltd. With increasing health awareness, the demand for low-calorie food options is growing rapidly. Snack foods, beverages, bakery products and dairy items with reduced calories are witnessing rising popularity. Additionally, changing lifestyles and busy schedules have boosted the consumption of convenient low-calorie packaged foods. The global low-calorie food industry is witnessing significant expansion with growing foreign direct investments and acquisitions. Many international food and beverage giants are strengthening their presence in emerging markets of Asia Pacific and Latin America to tap the increasing demand. Domestic companies are also innovating and launching new product varieties tailored for local tastes. Market Key Trends One of the major trends witnessed in the global Low-Calorie Food Market Share is the increasing demand for plant-based and natural low-calorie alternatives. With growing preference for clean label and organic products, manufacturers are focusing on developing snacks, beverages and meals using whole grains, fruits and vegetables rather than artificial sweeteners. Another notable trend is customization as companies are offering a wide range of low-calorie products for different diets including keto, paleo etc. based on the customized needs of consumers. Porter’s Analysis Threat of new entrants: The low-calorie food market has moderate threat from new entrants given the requirement of developing new products and scaling production. Some entry barriers exist due to established brand names. Bargaining power of buyers: Buyers in the low-calorie food market have moderate bargaining power due to the availability of substitute products. Bargaining power of suppliers: A few large suppliers exist for key ingredients used in low-calorie foods giving them some power in negotiations. Threat of new substitutes: Substitute products like general foods and diet plans pose a threat to low-calorie foods. Competitive rivalry: The market has several giant competitors who compete intensely on quality, taste, price and branding. Geographical Regions North America presently accounts for the largest share of the global low-calorie food market value owing to increasing health consciousness among consumers. The Asia Pacific region is projected to witness the fastest growth during the forecast period owing to rising disposable incomes, growing millennial population and changing lifestyles in countries like China and India.

With increasing obesity and health issues due to poor lifestyle and nutrition choices, the need for low-calorie food options has grown significantly. Low-calorie foods provide …